Sep 15, 2020
The person who can spend the most to acquire a new patient
wins. In this Dental Wealth podcast with Tower Leadership’s CEO,
Eric J. Morin explains the process of developing confidence in
marketing over time. Get to know your acquisition cost and
understand that you HAVE to spend more money on marketing in order
to get the patients you WANT. Once you start to develop the
confidence that comes with great results, you can double down and
increase your revenues!